Selection Committee Members: Tim Avila

Tim Avila blends 20 years of experience in discovery, validation and branding of bioactive ingredients and consumer packaged nutrition products. He is the CEO of Systems Bioscience, Inc., a company specializing in providing Global Fortune 500 companies with business and product development knowledge regarding dietary supplements, natural and organic foods and consumer products and services. Tim’s client list includes Cargill, Nestle, Proctor & Gamble and Coca Cola. He also is General Manager of Zero Worries Foods Inc., the manufacturer and distributor of ZSweet brand all natural zero calorie sweetener. Tim is the inventor and developer of the ZSweet proprietary blend formulations. Before founding Systems Bioscience in 1997, Tim served with Metagenics, Inc. for five years, where he was responsible for numerous proprietary formulations. He was also advisor to Sambazon Inc. Tim passionately pushes boundaries for the nutrition and health & wellness industry and currently assists large and small companies in both consumer packaged and raw material innovations. Over the last 5 years, early stage ventures have been a focus with a raft of start-ups, incubator concepts and other industry-wide ‘farm system’ activities leading to successful new brands and companies via Tim’s ability to coach and guide entrepreneurs in all aspects of the venturing process. Tim has also worked as a Senior Executive Advisor to New Hope Natural Media Inc.